Local and small businesses often face the problem of bringing in more footfall on a regular basis. No matter what your type…
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Understanding the difference between a sales lead and a prospect
It is no secret that a good sales team is the backbone for any organization. Any business primarily relies on its sales…
7 Tips to ensure productivity whilst working from home
With the arrival of Covid-19 this year, many people have been forced out of the office and into a home-work environment. This…
Email marketing theory vs. reality – myth buster
Undoubtedly, as a business owner, you have considered using email marketing as part of your marketing strategy. There are many myths which exist…
3 ways to personalize your marketing
3 ways to personalize your marketing With many hundreds of businesses reaching out to potential customers all the time, it’s no wonder…
3 top Magento trends from 2017
Things to remember from 2017 Ecommerce is developing all the time, and Magento has been pivotal to providing new ways for internet…
How to prepare for GDPR – tips for ecommerce industry
Guidelines to help you prepare In 2016, the EU passed the new General Data Protection Regulation (GDPR) legislation designed to protect the…
Lessons from the high street
A journey back to the basics If you are competing for business through an eCommerce site, you’ll quite likely see it as…
Impact of GDPR on Online Marketing
Few pointers to prepare for what’s coming next year. The EU’s new General Data Protection Regulation is set to come into effect…
Mobile commerce impact with Magento 2
Magento’s progressive web apps make mobile commerce easier. The never-ending debate for eCommerce retailers between having a dedicated app or a responsive…